Earlier Khadi was for nation, now it’s also for fashion: PM Modi

By

Maverick Martins

Published
Oct 19, 2016

Prime Minister Narendra Modi on Tuesday stressed upon the need to promote Khadi industry in India.

Modi, who distributed 500 wooden charkhas to women, said there was a time when Khadi was used as a tool in fight for Independence now it should be used for fashion.

“Things are different today. See how well Khadi is marketed now. Earlier it was only ‘Khadi for nation’, now it’s also ‘Khadi for fashion’,” he said. Appealing the people to use Khadi products, he said that it is a priority for India as a Charkha at home brings more income.

Urging the manufacturing sector to target the global markets and ensure that there is no compromise on quality and eco-friendliness of their products, Modi urged them to adopt the ZED (Zero-Defect, Zero-Effect) Scheme.

"The world market is waiting for us. No need to think that our enterprise is small. Can our MSME sector only keep looking at the market in India? No. Let us look at global market and match their quality control standards," he said.