E-commerce to create 1.45 million jobs in India by 2021

By

Maverick Martins

Published
Dec 7, 2016

E-commerce industry and its allied businesses like logistics, warehousing, IT, and ITeS are expected to create direct employment for around 1.45 million workers by 2021 in India, according to a Snapdeal/KPMG report.
 

The study, titled "Impact of E-commerce on Employment in India" also said that e-tail is expected to add 0.4 million high-skilled jobs by 2021.
 
Further, the report prepared by Snapdeal, India's largest online marketplace, in partnership with KPMG showed that logistics and warehousing sector is expected to be the largest contributor, approximately 55 percent, to direct employment opportunities in e-tail.

"Through this report, we aim to highlight how the industry is generating direct and indirect jobs in core and associated industries, creating entrepreneurship opportunities in the deepest pockets of India and how it is influencing the socio-economic fabric of the country for a more balanced development," said Snapdeal's co-founder and CEO Kunal Bahl.
 
The report outlined that 70 percent of the online sellers is expected to come from smaller towns by 2018-19.
 
"This report highlights how this impact can be increased multi-fold by facilitating an ecosystem of growth for the industry - developing a skilled workforce, promoting entrepreneurship, improving physical infrastructure, facilitating participation of SMEs and MSMEs, defining clear regulatory frameworks, and providing easier access to funds, etc. to name a few areas which require attention," said KPMG India's CEO Richard Rekhy.