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Published
Jan 17, 2022
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Dhruv Kapoor showcases at Milan Fashion week with gender-fluid collection

Published
Jan 17, 2022

On Sunday, Dhruv Kapoor showcased a new collection, ‘Soul Tech’, with a futuristic, conceptual fashion film at Milan Fashion Week. This is the designer’s seventh time participating in MFW.

A look from Dhruv Kapoor's new collection 'Soul Tech' - Dhruv Kapoor- Facebook


Kapoor’s fall/winter 2022 collection was a bright, psychedelic mix of retro inspiration and a futuristic, gender-fluid aesthetic. The collection also saw the label incorporate even more sustainable manufacturing processes, including reusing textiles which have been discarded by large corporations and treating them with print and colour to create new effects, Kapoor told Vogue India. 
 
“Reality is a flexible illusion, a constant creation,” Kapoor announced on Facebook as he shared his fashion film. “Mankind perceives and projects simultaneously. Soul Tech examines the advancement of soul science and technology- what was earlier unobservable is now dissolving and technology is now matching the vibration of this knowingness. There is more to it than this 3-D reality construct.”

“This collection in particular speaks the universal language of propelling into action,” Kapoor told Vogue India. “Making change by changing the way we design. 40% of the clothes in the fall/winter 2022-23 line-up are up cycled from discarded fabrics. The label has also worked at creating employment for Hothur Foundation's acid attack survivors, and collaborative projects with a network of villages to uplift and empower artisans.”
 
Dhruv Kapoor graduated from the National Institute of Fashion Technology, New Delhi and Istituto Marangoni. Kapoor launched his eponymous brand after working for international labels including Etro. The brand currently retails across India, Europe, the U.S., Japan, Australia, the Middle East, and China.

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