Designer Purvi Doshi launches her maiden menswear collection
Gujarat-based sustainable fashion designer Purvi Doshi has launched her maiden collection for men titled 'Earthy Spun'.
The collection is 100 percent vegan featuring handwoven garments embodied with a touch of mirror work and silhouettes. The designer believes using handwoven fabrics eliminates the environmental harm that large-scale factory production causes.
Commenting on her new collection, Doshi in a statement said, “After seeing a positive response by our current customer base, it was the next logical step to launch a menswear line. We have made sure that the capsule contributes to the sustainable ideals of the label without compromising on quality, comfort, and design. We are looking forward to the response from the people in the industry, as it is the first time, the label has launched a menswear line.”
Doshi founded her eponymous label in 1992 and over the years she has pushed towards using only handwoven textiles with natural and organic dyes.
In December 2018, Doshi was presented with PETA’s Compassionate Designer Award for her vegan clothing collections.
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