Denver names Varun Dhawan as brand ambassador

By

Maverick Martins

Published
Apr 10, 2023

Vanesa Care Pvt Ltd-owned Denver, a fragrance and men’s grooming brand has named actor Varun Dhawan as its brand ambassador. The actor will be seen endorsing the brand’s latest range of facewashes.

Denver will launch a campaign featuring the actor to connect with its target audience and enhance the brand's reach across the country.

Commenting on the association, Varun Dhawan in a statement said, “I am thrilled to announce my association with Denver, a brand that I have always admired for their commitment to delivering the best. Working with the energetic team at Denver face washes has been a great experience, and I am excited to be a part of their growth journey.”

Saurabh Gupta, director of sales marketing at Vanesa Care added, “The partnership with Varun Dhawan presents an exceptional opportunity for Denver to make its mark in the men's grooming segment. He is a true reflection of India's youth. With a commendable track record of hard work and dedication towards his family and craft, Varun's values and ethos are akin to those of Denver.”

Denver currently enjoys a market share of 7 percent in the perfumes/deodorants market in India.