Cover Story opens flagship store in Mumbai

By

Maverick Martins

Published
Mar 29, 2018

Future Lifestyle Fashion-owned flagship fashion store Cover Story as part of its ongoing expansion drive has opened a flagship store in the city of Mumbai.
 

The store is located at the prominent Oberoi Mall in Mumbai and spread over a vast area housing the latest collections from the brand.
 
The new Cover Story store will stock has the latest Spring-Summer ‘18 collection in India which has been designed at its headquarters in London which consists of women’s apparel, accessories and shoes.

Cover Story’s parent firm Future Lifestyle Fashion Limited (FLFL) had posted strong Q3 results with 24 percent surge in net profit surge to Rs 44 crore (approx $ 7 million) for the quarter ended December 2017.
 
Cover Story has opened as many as 14 stores across Delhi NCR, Mumbai and Surat in the last quarter. Apart from these stores, Cover Story has nation-wide presence in different shop-in-shop formats including Shoppers Stop, Central, Kapsons, Iconic and Sohum.
 
The Future Group firm also retails through its online portal www.coverstory.co.in and through online fashion marketplaces like Myntra, Jabong and Koovs.
 
The brand also recently partnered with Central of the Central Malls chain and, through this partnership, aims to have a strong presence in all major Indian cities.