Clovia enters the personal care segment with ‘Botaniqa’
Lingerie brand Clovia has diversified its portfolio by entering the personal care segment with the launch of its new line of personal care range ‘Clovia Botaniqa’.
The newly launched Clovia Botaniqa range includes oils, body butter, face washes, face masks, shampoos, conditioners, serums, and more.
The brand claims that its entire range has no toxins, paraben or sulphate and is enriched with active ingredients derived from pure essential oils.
Talking about the new range, Neha Kant, founder of Clovia, in a statement said: “We believe in constant innovation and direct connection to our customers. With the launch of this latest range, we aim to extend Clovia’s problem-solving expertise to our user’s skin and hair as well.”
“Over the years, we have received a great response from our customers across categories including lingerie, activewear, or nightwear and we are hoping to delight our customers with our new personal care range as well. The entire range is made with natural ingredients and uses Ayurvedic formulations,” she added.
The personal care range will be available on Clovia’s website and retail outlets across India. Clovia currently has around 15 exclusive stores and available in around 250 multi-brand outlets and shop-in-shops.
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