Cloudtailor strengthens retail presence with stores in three new stores

By

Maverick Martins

Published
Oct 17, 2022

Direct-to-consumer fashion and tailoring platform, Cloudtailor has strengthened its offline presence with the launch of three new exclusive brand outlets in the cities of Delhi, Noida, and Gurugram.

The 200 sq ft stores will offer personalised fashion and tailoring services. Furthermore, the store is equipped with a sewing machine for basic alterations along with fabric swatches.

Cloudtailor has been on an expansion spree since its launch in 2020 claiming to be present in 20 cities and plans to open 200 exclusive branded outlets by 2024.

Commenting on the expansion, Susmitha Lakkakula, founder of Cloudtailor in a statement said, “I am excited to launch our exclusive brand outlets in the capital. Delhi NCR is an amalgamation of old-world charm and modern landscapes, and the region is rich in art, culture, and fashion. Delhi NCR adapts the fashion trends and adheres to them and with our launch in Delhi, Gurugram, and Noida, our in-house fashion designers will turn every trend into reality for our customers, from fabric to finished product, tailor-made.”

Launched in December 2020 by Husband-and-Wife duo Susmitha Lakkakula and Rudra Pratap, Cloudtailor started as a D2C mobile app specialising in hyper-personalised women's wear segment.