Carrera Jeans partners with Licenseworks for India entry
Carrera Jeans has partnered with Licenseworks, the leading brand licensing agency as it plans to enter the Indian market next year.
Carrera sees India as an important growth market. With its association with Licenseworks, Carrera aims to expand into India through partnerships with manufacturers and retailers across various categories including apparel, footwear, and accessories for men, women, and kids.
Commenting on the partnership, Gianluca Tacchella CEO at Carrera Jeans in a statement said: “Carrera is excited to begin working with the team at Licenseworks, who are known for their strategic thinking and strong connections in the Indian market. India is an important market for us and our launch here is in line with our vision to reinforce our position as a leading global fashion and lifestyle brand.”
Rishabh Singla, managing partner at Licenseworks added: “Carrera is an iconic brand inspired by the popular ‘Carrera Panamericana’ race. We look forward to partner with some best-in-class licensees in India to help launch a complete collection of products across apparel, footwear, and accessories.”
Carrera Jeans, founded in 1965 in Verona, Italy, is currently present in over 20 markets with over 1,000 retail touchpoints across the globe.
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