Cantabil launches new campaign with Navneet Malik

By

Isabelle Crossley

Published
Dec 13, 2022

Cantabil has launched a new digital marketing campaign with actor and model Navneet Malik. The apparel business has created a fashion film to showcase its men’s, women’s, and children’s wear offerings for the 2023 winter and wedding seasons. 

Shot in Jaipur, Cantabil’s new fashion film uses the area’s scenery and architecture as a backdrop for its latest designs, showcased by Malik and a team of models, the brand announced in a press release on December 13. The business created the fashion film with production company Circle Models Management Private Limited. 
 
“Cantabil has been at the forefront of providing top-notch apparels with cutting-edge fashion,” said Cantabil Retail India Limited’s director Deepak Bansal in a press release. “We will continue to build a comfortable yet timeless and fashionable offering every year, giving it a fresh story that speaks to the constantly changing times we live in. With the launch of our new winter and wedding collection, we hope to further strengthen Cantabil's position as a one-stop shop for all of our consumer's needs. Our customers have always responded favourably to our seasonal collections in the past, and we are optimistic that this collection will do the same for the apparel sector.”

Cantabil Retail India Limited was established in 1989 and today designs, manufactures, and retails clothing under the Cantabil brand. The business entered the womenswear segment in 2007 and the menswear segment in 2013. Now present in 19 Indian states, Cabtabil has a network of over 425 exclusive retail outlets and more than 2,700 employees across the country.