Boddess opens new beauty store in Jaipur
Boddess has opened a brick-and-mortar store in Jaipur in the city’s Mall of Jaipur. The new store houses the multi-brand beauty retailer’s selection of Indian and international brand cosmetics and personal care goods.
“Super excited to announce that we are now open in Jaipur,” Boddess announced on Facebook. “Come visit our store, explore the best of international brands, get makeovers and experience beauty like never before.”
The store opened its doors to the pubic on the ground floor of the Mall of Jaipur, which is located in Jaipur’s Vaishali Nagar district. The store has dedicated sections for brands including Biotique, Lotus Cosmetics, Colorbar, Faces Canada, Avon, and Caffeine among others. Fragrances from brands including Bulgari and Salvatore Ferragamo also feature in-store.
To drive footfall to the store, Boddess has added a number of interactive features including makeovers for shoppers from the store’s beauty team who will help customers choose which products suit them and show them how to apply the products. Boddess also retails from its dedicated e-commerce store and the business is expanding across India with an omni-channel approach.
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