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Published
Jan 14, 2022
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Boddess enters offline market with its first store in Gurugram

Published
Jan 14, 2022

Beauty retailer Boddess has entered the offline market with the opening of its first flagship store in Ambience Mall, Gurugram.
 

Boddess enters offline market with its first store in Gurugram - Boddess


The new store is spread across an area of 1,700 square feet and will house over 100 international beauty brands across categories.
 
The brand is betting big on offline stores for growth and plans to open around 100 stores in the Indian market over the next few years.

Commenting on the launch of the first Boddess flagship store, Ritika Sharma, founder and CEO Boddess in a statement said, “We are so excited to bring a one-of-a-kind beauty retail experience to all beauty enthusiasts with the opening of our first flagship store. From launching Boddess as a multi-beauty wellness platform in the digital space to seeing it manifest in the physical realm in the second year has been an incredible journey.”
 
Dharmender Dabral, chief business officer at Boddess added, “We are thrilled to enter the New Year with the opening of our first flagship store. In a span of 18 months, Boddess has seen exponential growth in expansion and customer acquisition and will continue to blend online & in-store experiences. We have big plans around our stores and plan to open over 100 stores in the future.”
 
Boddess, owned by the House of Beauty, sells mostly through its online platform and also owns exclusive rights for several international beauty brands in India.

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