Bluestone expands retail footprint with store in Hyderabad
Bluestone, an omnichannel jewellery brand, has strengthened its offline network with the addition of a new store in the city of Hyderabad.
The new store, located at the Sharad City Mall, is Bluestone’s third in Hyderabad. The company further plans to expand its retail footprint, by adding another 14 stores this year.
Commenting on the store opening, Gaurav Singh Kushwaha founder and CEO of Bluestone in a statement said: “It is a moment of extreme pleasure for us that we have the opportunity of expanding our business in the city of Hyderabad. It would not have happened, had we not received the immense love and respect by the people of Hyderabad. The launch of the third store is a significant milestone in the expansion of the company.”
“We aim to create a larger omnichannel ecosystem and maximize our offline footprints with the help of increasing numbers of such stores that offer buyers an immersive jewellery browsing and buying experience,” he added.
Launched in 2011, Bluestone is one of India's largest omnichannel jewellery companies. At present, it has 16 stores across India.
The company is targeting revenue of Rs 1,000 crore ($140.4 million) in FY19 and expects to achieve profitability around the same time.
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