Black Tree seeks Rs 20 crore investment in fashion business

By

Isabelle Crossley

Published
May 21, 2021

Fast-fashion business Black Tree is looking to raise Rs 20 crore ($3 million) in investment in exchange for a 10% stake in the business as it plans to expand offline with a franchise model. 

Black Tree, which retails from its dedicated e-commerce store, is looking for entrepreneurs to open branded stores on a franchise model, according to its website. The business is offering brand and market analysis support and what it describes as “zero stock risk”. The business is self-funded to date aims to launch its first funding round to facilitate this expansion. 
 
The business recently launched its hyperlocal delivery by courier as it aims to ameliorate its logistics for online shopping. The business aims to further cut down its delivery times to just one hour in some areas, it announced on its website. 

The youth-focused brand has a presence in India, China, and Thailand, according to brand founder and CEO, Kundan Kumar. Retailing a range of western style casual men’s and womenswear, the brand aims to tap into the expanding millennial urban consumer market with a focus on value fashion.