Biba opens its biggest store in Vijayawada

By

Maverick Martins

Published
Apr 11, 2018

Indian ethnic wear brand Biba has opened its largest exclusive brand outlet till date in the city of Vijayawada in Gujarat. The two storied store is spread across an area of 5800 sq feet of retail space.
 

The Biba store will house all its sub brands at the stores that will include classic suit sets, kurtas, and will have separate sections of Biba girls and Biba jewellery.
 
Biba’s new store which happens to be its second one in the city was inaugurated by Gadde Anuradha, chairperson, ZPP and Tangirala Sowmya, MLA, Nandigama.

Commenting on the launch, Siddharth Bindra, Managing Director, Biba in a statement said, “This is Biba’s largest store till date. With the launch of this store in Vijayawada we are moving towards our vision of providing not just the best in fashion but also the best retail experience to our customers. The store offers a wide range of Biba, Biba girls and jewellery which allows our patrons to pick the best of fashion and get a complete look. We are looking forward to many more such stores in the future.”
 
Biba currently has 248 exclusive brand outlets across the country and also available on all leading e-commerce websites. It plans to add 200 exclusive brand outlets across India in the next three years.