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Published
Apr 1, 2019
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Bhumika Grover to showcase summer bridal collection at Pernia’s Pop-Up Studio, Mumbai

Published
Apr 1, 2019

Pernia’s Pop-Up Studio in Kala Ghoda, Mumbai, will host designer Bhumika Grover on April 4 for a showcase of her new summer wedding collection.

Bhumika Grover will launch her new collection exclusively at Pernia’s Pop-Up Store in Kala Ghoda - Bhumika Grover


Following on from recent exclusive collection showcases by Cushy and Papa Don’t Preach, Pernia’s Pop-Up Studio’s Kala Ghoda flagship will present an exclusive look at Grover’s latest collection on Thursday. This will be the first time shoppers have access to the collection which includes wedding and occasion wear. 

Heavily embellished lehengas made from silks and brocades, floaty chiffon sets, and matching accessories make up the contemporary traditional wear collection. The free one-day event will introduce Grover’s brand to a new demographic of shoppers and be yet another exclusive collection launch for the Pernia’s Pop-Up Studio chain.

Grover launched a Mumbai flagship store in 2017 in Bandra and also runs a flagship store in New-Delhi. The interior-design graduate specialises in traditional and fusion wear and also retails a range of juttis and accessories.

The Pernia’s Pop-Up Studio chain is the offline retail segment of the multi-brand online fashion retailer Pernia’s Pop-Up Store. The business was founded by designer and entrepreneur Pernia Qureshi and was acquired by Purple Style Labs in 2018. Pernia’s Pop-Up Studio is gearing up to open its first international brick-and-mortar store in London. 

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