Belora Cosmetics onboards Kiara Advani as brand ambassador

By

Maverick Martins

Published
Mar 10, 2022

Belora Cosmetics has named Bollywood actor Kiara Advani as its brand ambassador. With this association, Belora is banking on the actor’s popularity to help it strengthen its customer across geographies and age groups in the Indian market.

As part of this association with Advani, Belora has launched its first 360-degree brand campaign, titled, ‘Oh my God! Everyone’s a fan’. It will run across Belora’s social channels, outdoor and other platforms.

Commenting on her association with Belora, Kiara Advani in a statement said, “I chose to endorse Belora as I believe in their purpose to creating clean & vegan makeup. Moreover, when they sent over the products for the first time, I loved their poppy intense colours. In fact, their liquid lipsticks are quite liked & used by many of my family members too.”

Ainara Kaur, co-founder of Belora Cosmetics added, “Our brand campaign brings to life, our product performance, highlighting how our customers are passionately involved with our products, in a playful manner. Who better to be the face of the brand than Kiara, who also has a cult fan following that transcends various demographics & has attained a leadership position in such a short duration. Moreover, she instantly connected with our vision to create a clean, vegan, and cruelty free brand with high performance.”

Founded in 2019, Belora Cosmetics is a direct-to-consumer makeup brand that focuses on clean, cruelty-free, vegan products.