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Published
Aug 26, 2021
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Bella Vita Organic appoints Akanksha Singhal as vice president of marketing

Published
Aug 26, 2021

Beauty and skincare brand Bella Vita Organic has appointed Akanksha Singhal as vice president of marketing and brand.
 

Bella Vita Organic appoints Akanksha Singhal as vice president of marketing - Bella Vita Organic


In her new role at Bella Vita Organic, Akanksha Singhal will work with verticals across the organization to develop brand strategy, PR initiatives, social media strategies, refine advertising solutions, and content strategy.
 
Commenting on the appointment, Aakash Anand, founder and CEO at Bella Vita Organic, in a statement: “Her deep understanding comes with a strong skill set in media, brand positioning and solutions, integrated marketing communication strategies, all of which will be beneficial for the brand. We are sure that with the wealth of experience and hands-on expertise that she brings to the table, Akanksha will raise the bar in building and managing a dynamic team and brand. Looking forward to celebrating many milestones with her.”

Speaking about her role at Bella Vita Organic, Singhal added: “I’m honored and elated to join the team. I believe digital has become the new normal and my objective here at Bella Vita Organic will be to take it to newer heights as a brand and hopefully create breakthrough branding concepts that would make the brand a known name in every household.”
 
Bella Vita Organic is owned by Idam Natural Wellness Private Limited and currently has over 55 products in total including a range of fragrances and essential oils. Apart from its app and website, the brand sells on Amazon, Nykaa, Flipkart, Purplle, among many others.

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