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Published
Jul 21, 2021
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Aura Fashion Week to hold second edition in Goa

Published
Jul 21, 2021

Events business Aura Productions plans to hold a second edition of its recently launched Aura Fashion Week in Goa this winter alongside its pageant, Aura Mr, Miss and Mrs India. 

A recent promotional photoshoot for Aura Fashion Week - Aura Productions- Facebook

 
Aura Products held its first Aura Fashion Week in Delhi in March this year. The fashion show featured a group of Indian designers who showcased their latest collections in the capital. For its second edition, the fashion week plans to feature designers including Neeta Lulla, Rajdeep Ranawat, Dhruv Sehgal, and Siddhartha Bansal, the Print India reported. 
 
The business also held its first Aura Mr, Miss and Mrs India beauty pageant in Jaipur in March. The pageant is designed as a launchpad for aspiring models, according to the business. Aura Productions will hold an in-person audition for competitors for the second edition of the pageant on July 25 in Goa with Covid-19 safety guidelines in place. 

The second edition of the pageant will then take place in November and announce winners in three categories at its grand finale. The official designer for the Aura Miss India segment of the pageant has been named as Sakshi Bindra and she will also sit on the jury at the event. 
 
“We launched our fashion week and pageants this year and I am so happy with the response,” said Aura Productions’ founder and director Piyush Agarwal, the Print India reported.

"The Delhi event was a huge success and we are all set to replicate the same success in Goa. In fact, we plan to make it much bigger.”

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