Asics India names Manika Batra as its brand ambassador
today Oct 17, 2019
Batra is the latest addition to the Asics brand ambassador list which includes sports personalities like Sakshi Malik, Bajrang Punia, Jinson Johnson, T Gopi, and actor Tiger Shroff.
Batra started off her endorsement campaign for Asics by launching a store in the city of Jaipur and will also be featuring in campaigns for the brand in India in the coming months.
Commenting on her association with the brand, Batra in a statement said: " I have tested Asics footwear and found it to be the best match for my attacking game. Their shoes keep me light on my feet, and the gel technology gives me an added advantage in terms of bounce and agility."
Rajat Khurana, managing director at Asics India, added, “Manika Batra has made our country proud and I am extremely excited to announce our partnership with her as she truly resonates with the brand ethos and is a symbol of female strength. We aim to encourage more and more women to get moving and achieve their highest potential through sports and fitness.”
Asics sees India as an important growth market and has been rapidly expanding its product range and retail presence to cater to a wider audience in the country.
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