Arvind Ltd partners with Purifi Global to reduce textile waste

By

Maverick Martins

Published
Nov 22, 2022

Textiles manufacturer Arvind Ltd has got into a joint venture (JV) partnership with US-based Purfi Global LLC to combat textile waste going to landfills.

The partnership will see an investment of around Rs 200-250 crore to set up fibre rejuvenation facility near one of Arvind’s manufacturing facilities in India.

Arvind Ltd will use Purfi’s technology to process textile waste like white cotton, coloured cotton, denim and synthetics into virgin-like fibres for reuse.

Commenting on the partnership, Punit Lalbhai, executive director at Arvind Ltd in a statement said, “This partnership will not only provide an innovative solution to deal with the issue of textile waste but will also strengthen our motto of being fundamentally right. We look forward to working with these technologies to fuel the next set of growth in textile manufacturing and at the exceptionally less environmental impact.”

Joy Nunn, founder CEO of Purfi Global LLC added, “Joy Nunn, founder CEO of Purfi Global LLC added, “We are thrilled to partner with Arvind as they share our values and have a rich history of innovation, superior textile manufacturing capabilities and commitment to sustainability. We look forward to partnering with Arvind as we continue to innovate to create a more sustainable planet and contribute to the circular economy.”

Arvind is a textile-to-retail conglomerate with a strong presence in the country’s textiles and apparel segments.