Andazz to hold handmade fashion exhibitions in Delhi, Gurugram
today Jan 2, 2020
Handmade apparel and accessories shopping exhibition, Andazz, will hold a New Year’s edition in New Delhi on January 11, and another in Gurugram on January 24, to promote independent designers.
'Handmade by Andazz' will bring a range of handicraft and independent designer brands to the capital for a one-day business-to-customer shopping festival at Vivanta Ambassador by Taj on January 11, Andazz announced on Facebook.
The event will focus on women’s fashion for the upcoming wedding season and will also feature product categories including cosmetics, personal care items, jewellery, accessories, bags, and gift items.
On January 24, the event will travel to Gurugram for an edition at DLF Club 5. The Gurugram edition will feature a similar product and brand selection to promote small, handmade brands to a new audience.
Most brands will be positioned in the mid-range and bridge-to-luxury segments of the market. The event aims to attract an audience of fashion bloggers, shoppers, stylists, and designers.
Parent company ABEC launched fashion events business, Andazz, in 2016 and has since hosted around 25 fashion exhibitions across six Indian cities. The business also runs the 'Andazz Home Décor Show' and the 'Designer Show', among other shopping events.
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