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Published
Feb 3, 2021
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Amit Aggarwal collaborates with Dusala for zari collection

Published
Feb 3, 2021

Designer Amit Aggarwal has joined forces with shawl brand Dusala to create a collaborative collection of handloom sarees, capes and stoles crafted with zari.

A saree named 'Hasrat' from the Dusala x Amit Aggarwal collection - Dusala- Facebook

 
The Amit Aggarwal x Dusala collection features 15 garments in a range of metallic hues of gold, green, beige, purple, and teal, among others. Each piece in the collection is given a name inspired by poetry including Hasrat, Jahan, Tabeer, Ranjish, and Arsh, among others. Shawls and sarees are contrasted by slightly more structured garments including a waterfall style jacket and loose cape.
 
The new collection, “seeks to engineer a language that derives inspiration from the magnificence of the past and translates it into a vision for the future,” Dusala announced on Facebook. The collection retails on Dusala’s dedicated e-commerce store and prices range from $929 (Rs 67,752) to $2,566.

The new line also features in a campaign shot by Ankit Chawla with model Rashmi Mann and coordinated by Jahnvi Bansal. The campaign also features “poetry and translation by Amit Aggarwal,” Dusala shared on Facebook. 
 
Dusala specialises in pashmina weaves and retails from its founder Sugandha Kedia’s multi-brand store ‘One’ store in Raipur, as well as its e-commerce store. Kedia founded Dusala with the aim of promoting pashmina globally and providing employment for skilled weavers, according to the brand’s website. 

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