×
313
Fashion Jobs
SEVEN CONSULTANCY
Business Development Manager
Permanent · THANE
SEVEN CONSULTANCY
Business Development Manager
Permanent · NAVI MUMBAI
SEVEN CONSULTANCY
Business Development Manager
Permanent · MUMBAI
PRIME PLACEMENT AND MANPOWER SERVICES
International Sales Executive
Permanent · AHMEDABAD
LIFESTYLE BRANDS
Manager - Marketing, Peter England - Bangalore
Permanent · BENGALURU
GLAN MANAGEMENT CONSULTANCY
E-Commerce Account Manager
Permanent · GURUGRAM
RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · HAVERI
RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · HUNSUR
RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · BENGALURU
RELIANCE INDUSTRIES LTD
Sales Officer
Permanent · BAGALKOT
KAZO FASHION LIMITED
Head - Key Account Management (Fashion Retail Brand)
Permanent · NOIDA
UNIVERSAL MANAGEMENT CONSULTANTS
Operation Manger - Artificial Jewelry Export House
Permanent · BENGALURU
UNIVERSAL MANAGEMENT CONSULTANTS
Operation Manger - Artificial Jewelry Export House
Permanent · DELHI
UNIVERSAL MANAGEMENT CONSULTANTS
Operation Manger - Artificial Jewelry Export House
Permanent · CHENNAI
HEMANT & NANDITA
HR Executive Recruiter
Permanent · NOIDA
BRIDGING TALENTS
Commercial Analyst
Permanent · MUMBAI
BRIDGING TALENTS
Buying & Merchandising- Men's Casual Wear
Permanent · MUMBAI
SNOOPER COMMERCE PVT LTD
Associate Production Manager
Permanent · NAVI MUMBAI
SNOOPER COMMERCE PVT LTD
Associate Production Manager
Permanent · MUMBAI
NETE.IN
Order Fulfilment & CRM
Permanent · MUMBAI
UPMAN PLACEMENTS PVT LTD
Area Sales Manager
Permanent · KOLKATA
UPMAN PLACEMENTS PVT LTD
Area Sales Manager
Permanent · INDORE

Amazon records $11-billion adspend to be world's biggest advertiser

Published
Feb 5, 2020
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Amazon has hit another milestone earning the title of "the biggest advertiser on earth" as its annual advertising expense reaches $11 billion. 

Amazon is biggest advertiser on Earth as adspend hits $11bn. - Facebook: Amazon.com


The online retail and cloud giant announced in its 2019 annual report an increase of its annual advertising expense of 34 percent, or $2.8bn, year on year. 

Amazon said the jump was due a larger spend on advertising and other promotional costs to market its products and services. 

"We direct customers to our stores primarily through a number of marketing channels, such as our sponsored search, third-party customer referrals, social and online advertising, television advertising and other initiatives," the annual report said.

As the world’s top advertiser, it has surpassed consumer good giants like Procter & Gamble and Unilever. 

Most recently, Amazon could be found advertising during the U.S. Super Bowl where it produced a commercial featuring TV personality Ellen DeGeneres. 

Last week, it re-entered the $1 trillion club after announcing a net sales jump of 21 percent to $87.4 billion, in its fourth quarter. 

Amazon has been in and around the $1 trillion mark for a while now, accompanied by the other tech giants like Apple Inc, Alphabet Inc and Microsoft Corp.

Copyright © 2020 FashionNetwork.com All rights reserved.