Ajanta Shoes launches India's first smart shoe 'Impakto Navigator’

By

Maverick Martins

Published
Jan 12, 2023

Footwear brand Ajanta Shoes has launched what it claims to be the country’s first smart shoe ‘Navigator’ under its athleisure brand ‘Impakto’.

The smart shoe inspired by artificial intelligence offers features like step tracking, workout tracking, fall detection, quick call dial, access to music apps, and other customizations.

Sagnik Banik, managing director of Ajanta Shoes in a statement said, “The Impakto line has been developed to inspire a common to be an athlete. This was done with an understanding of the most advanced way of shoe production. The Navigator is geared to revolutionize the footwear industry as the only smart shoe, created with predominantly Indian resources and manufactured in India.”

Sourav Ganguly, brand ambassador of Ajanta Shoes added, “It is an absolute pleasure to be associated with the launch of the first smart shoe made in India. I am glad to see the spirit of innovation and excellence in the product. This is a huge technological leap for the footwear segment in India. I wish the team Ajanta a resounding success in this endeavour.”

Ajanta Shoes currently operates 137 stores in India and has a network of over 1000 distributors, 35,000 retailers along with three manufacturing facilities in West Bengal.