Aug 27, 2019
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Ad-dress Now holds fashion show to pioneer fashion design for the differently abled

Aug 27, 2019

The Ekansh Trust’s adaptive clothing design contest Ad-dress held its finale in Pune last week to pioneer clothing design for the differently abled. Fifteen design teams showcased their work on the runway.

Finalists of the Ad-dress challenge on the runway in Pune - Ad-dress- Facebook

Ad-dress held a runway show for its 15 finalists, shortlisted from a group of 50, which included students from the National Institute of Fashion Technology. The fashion event showcased the final product of collaborations between teams of fashion designers, their mentors, and muses with one of the 21 disabilities recognised by the Government of India. 

The teams were tasked with creating an outfit that both catered to the specific needs of their muse and also showcased design prowess. Some designs catered to wheel-chair users among other disabilities. 

The Ekansh Trust, which is working to promote adaptive clothing in India, organised the event to bring attention to the need to design for the differently abled and to encourage young designers to come up with new solutions. The NGO is currently working to sensitise clothing manufactures to the issue.

“When 50 teams from all over the country participate and work for weeks with muses with disabilities, it helps in creating awareness that cannot be measured in numbers or profit,” Anita Iyer, the Ekansh Trust’s founder and trustee, as reported by the Financial Express. “Their minds have been impacted. This was not a temporary, one evening event. It is a sustaining effort.”


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