Actor Kamal Haasan launches fashion line ‘KH House of Khaddar’

By

Maverick Martins

Published
Nov 16, 2021

Actor Kamal Haasan has launched his ethnic wear fashion label ‘House of Khaddar’ at the launch event which took place on November 15 in Chicago.
 

The launch event saw the unveiling of the clothing line KH House of Khaddar along with ‘KH Memoir’ fragrance line. Haasan has collaborated with designer Amritha Ram for the collection.
 
Commenting on the brand, designer of KH House of Khaddar, Amritha Ram, in a statement said: “This is part of the big fashion dream every designer has because it is a validation of your work and this opportunity coming from Kamal Haasan makes all the difference. We as a brand want people to understand the concept of inclusivity and fluidity. These are increasingly important conversations, given our current environment. Sustainability must be on your mind as a designer today; it’s our responsibility. If we consume less, the world will become more sustainable.”

Kamal Haasan added: “Chicago is a special city with a rich history. The desi culture here speaks for itself. We needed the right city to showcase our brands. The population here understands both fragrance and clothing more than anywhere else in North America.”
 
The newly launched product line will be available to customers from across the globe on the brand’s exclusive website.