Published
Jun 11, 2020
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Abu Jani Sandeep Khosla launches new sustainable label ‘Gulabo’ online

Published
Jun 11, 2020

Traditional and fusion wear design duo Abu Jani and Sandeep Khosla have launched their new sustainable clothing brand ‘Gulabo by Abu Sandeep’ online with a dedicated e-commerce store.

Screenshot of Gulabo’s new e-commerce store - Gulabo

 
Abu Jani Sandeep Khosla’s new brand Gulabo is now available to shop online in India with a promotional offer of free shipping, the brand announced on Facebook. Gulabo is a sustainable ready-to-wear brand which uses natural textiles, according to its new website.  
 
The e-commerce store features Gulabo’s latest collection which includes dupattas, jackets, tunics, kurtas, multikalis, sarees, blouses, and other fusion wear. The summer collection has a neural colour palette with pops of colour and features frills, loose silhouettes, and a relaxed aesthetic. 

The brand has also launched its latest bridal and traditional wear collection which made its runway debut at the Blenders Pride Fashion Tour before lockdown. The collection features henna-inspired designs, jewel tones, and intricate embellishments. 
 
Abu Jani Sandeep Khosla launched their eponymous brand over 30 years ago. Although neither designer is formally educated in fashion, the duo have become known for their opulent traditional wear and run stores for their three brands in Mumbai, New Delhi, and Goa.
 

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