Published
Aug 30, 2017
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2BMe opens first exclusive store in Kolkata

Published
Aug 30, 2017

2Bme, a fashion apparel brand owned by the RP-Sanjiv Goenka Group has launched its first exclusive store in Kolkata at the Quest Mall.


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The exclusive store will house 2Bme will cater to women, men, boys, girls and infants and offer over 2,200 style options across categories such as ethnic wear, casual wear, formal wear, active wear; sleep wear, innerwear and fashion accessories like shoes, belts, bags and wallets.
 
The apparel brand, 2Bme was launched earlier this year and positions itself as an affordable high street fashion brand.

B Jagadeesh, Vice President, Apparels at Spencer’s Retail in  a statement said, “The new range of 2Bme apparel is looking promising and we are very excited to introduce an ethnic wear line for men, women and children in our store now. Our in-house team of talented design professionals has combined customer needs with the latest fashion trends to create the best in fashion with this new range. We have experimented with unique fabrics and silhouettes to keep in line the customer’s need for style and comfort. We have sourced fabrics from across the country to ensure best in class product quality for our apparel range.”
 
He also added that 2Bme’s high quality standards and sharp price points make it one of the most competitive and fastest growing apparels brand in the market today.
 
The new range of 2Bme apparels will be exclusively available at select Spencer’s Retail store and 2Bme brand store across the 20 cities in the country.  The brand expects to be Rs 300 crore business in the next three to four years.
 

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