The historied sportswear brand will participate in Milan Fashion Week this September, organising its debut runway show as part of the event's official calendar and hosting an exposition at La Triennale.
Alessandro Michele’s Gucci makeover continues to keep the brand in top spot when it comes to desirability, and Rihanna is the top influencer, while sleeves have replaced shoulders as the statement zone this year.
To celebrate the launch on Fila’s new “Iconic Collection”, the brand has launched "The Culture Project" where it will collaborate with an array of Indian fashion designers to bring the brand to a younger audience.
Part of the Printemps group, the youth retailer will open a 1,700 square metre store on the famous avenue. The outlet looks to reach a more international clientele, as well as attracting more women through its doors.
Amazon Fashion has launched a dedicated sneaker store of 2,500 brands on its platform. It will also host sneaker fest from 25th to 28th May with a minimum 40% to 60% discount across all its selections.