It looks like times were tough for Japanese sports giant Asics during Q1 as the company’s consolidated net sales and profits were down. But at least the percentage profits fall was less than the sales drop.
Japanese sportswear major Asics is looking to tap the booming sportswear market in the country by expanding its physical network across the country and plans to add as many as 20 stores by the end of the next fiscal.
Sportswear brand Asics is looking to open fully owned company stores in India by increasing its manufacturing in the country to 30 percent in order to comply with the rules under foreign direct investment.
Major Australian cricket team sponsors including Asics and Qantas Airways said on Monday they were assessing their relationship with the country’s favorite pastime as the fallout from a ball-tampering scandal escalates.
Nike has dominated Brand Finance's most valuable apparel brand ranking in 2018, followed by giants H&M and Zara and Adidas, with luxury labels Hermès, Louis Vuitton, Gucci and Cartier all trialling close behind.
Asics has launched a new product line called Hypergel with Steve Aoki which will debut exclusively at Foot Locker. The line mixes a street style aesthetic with Asics' standard performance gel technology.