British fashion brand Burberry has added another celebrity to its list of models - actress Lily James. The "Downton Abbey" and "Pride and Prejudice and Zombies" star fronts a new advertising campaign for fragrance "My Burberry Black".
Uniqlo has launched its first worldwide brand campaign, a series of short films that analyse and observe human attitudes towards clothing. The Science of LifeWear campaign launched in Japan and other international markets this week.
In the face of an impressive year-on-year post tax profit of around 13.7 per cent and rising birth rate in the US, Kerala based leading infant wear exporter Kitex is all set to launch its own brand ‘Little Star’ in the US and Canada this autumn.
The global face make-up market is expected to grow at a compound annual growth rate of 5% over the next four years, according to a report. Foundation is the leading face cosmetic, recording a market share of 31% in 2015.
The Diamond Producers' Association, set up last year, to spur demand, will launch a slogan early in June to replace "diamonds are forever", viewed as one of the most successful campaigns of all time but in need of updating.