Zara launches creative competition Wear Your Photo

Fashion brand Zara has launched a new creative project titled ‘Wear Your Photo’, inviting customers to submit an inspiring image and compete for the chance of having their material printed on Zara t-shirts as part of a limited edition collection.


Wear Your Photo - Zara

The Inditex label will select four participants to take part in a limited edition creative collaboration for the Autumn Winter 2017 campaign.

The four winners will receive a €500 award as well as the possibility to have their material printed on a Zara t-shirt or sweatshirt for subsequent sale in Zara stores.

Artists and design fans are invited to submit their favourite images until 31 August. Zara has promoted the competition through its social media channels and submissions are accepted via Zara.com.

According to the competition’s terms and conditions, each participant can send up to three images, which have to meet a number of technical specifications.

Wear Your Photo has been launched in Germany, Austria, Croatia, Spain, France, Greece, Holland, Ireland, Montenegro, Poland, Portugal, Romania, Russia, Serbia, Ukraine, Japan, Switzerland, Denmark, Finland, United States, Canada and Puerto Rico.

The winners will be announced on 8 September via social media.

Translated by Barbara Santamaria

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