Titan's Helios partners with Swiss brand Raymond Weil

By

Maverick Martins

Published
Oct 20, 2016

Helios, a multi-brand premium watch retailer from Titan Company, has partnered with Raymond Weil, a Swiss watchmaker. The luxury brand will be exclusively retailed in India through Helios and Ethos stores through this partnership.

Helios, which has 48 stores across the country, has such tie ups with about 25 international watch brands.
 
“Today the contribution of the swiss brands is 25% to 30%,” said Ravi Kant, CEO of watches and accessories at Titan Company Limited.

 “The sale of the affordable luxury brands is expected to double over the next three to four years,” he added.
 
Entering India 30 years back, Raymond Weil, has broken ties with 12 retailers and struck partnerships with these two players. The company offers watches from Rs 45000 to Rs 5 lakh.
 
“India is changing at a rapid pace. We have to live up to that. That's why we have made these partnerships to provide our consumers with the best service and have a quality distribution network,” said Raymond Weil President Olivier Bernheim.
 
Helios is present in 27 cities in India and has sold half a million watches through their stores at present.