Tata Cliq aims to add 400 brands, 100 % growth next year

TataCliq.com, the Tata Group's multi-brand phygital e-commerce business has completed a year providing an online-offline experience for brand-conscious consumers in India. 

Tata Cliq

 TataCliq.com aims to launch 400 more brands on the platform in the coming year.

 "TataCliq.com has seen steady progress since launch, and has gained wide acceptability of discerning customers. We hope to continue to grow 100% year-on-year over the next few years and become a destination for the finest brands across categories. We will continue to focus on perfecting customer experience and building on the phygital proposition in the coming year as well," Ashutosh Pandey, Chief Executive Officer, Tata TataCliq.com, said in a statement.

TataCliq.com has more than 800 curated brands across various categories, with over 50 brands exclusively available on the portal. Through partnerships with over 50 brands, TataCliq.com has managed to integrate around 1,000 stores as part of its phygital network in its first year. 

With one of the most robust and scalable technology platforms, TataCliq.com currently has 1 million stock keeping units (SKUs) across categories. The network of 1,000 phygital stores fulfils about 50% of orders, which are shipped straight out of stores or collected by customers from the stores.

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