Published
Oct 9, 2017
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MobiKwik eyes 45 percent jump in transactions with new festive campaign

Published
Oct 9, 2017

India's largest independent digital financial services platform, MobiKwik has launched its new brand campaign, 'Paisa Bana Powerful' targeted at its 65 million users and expects 45 percent rise in transactions this festive season.


MobiKwik aims 45 percent jump in transactions with new festive campaign - MobiKwik


The company is offering its users at least five percent Supercash on every transaction on MobiKwik app and BSNL-MobiKwik app. The company has set a target of GMV of USD 150 million during this campaign period.

"This festive season, we are rewarding our loyal users with minimum five percent saving on every transaction done on the MobiKwik platform. The campaign also aims to establish a stronger connect with our users. Around 45 million MobiKwik users have earned more than 97 crore rupees (approx $15 million)' Supercash in the past seven months and we hope to double these figures with the new campaign," Akash Gupta, Vice President Marketing at MobiKwik said in a statement.

The campaign focuses on bringing value for every transaction and bringing consumers closer to MobiKwik by giving users on the platform cashbacks on daily purchases from leading merchants like Verka, Big Basket, Big Bazaar, Spencers and so on.

Mobikwik is India’s top digital payments platform and has over two million merchants across the country.

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