JFW to be held in Kolkata

After recently taking place in Chennai, the latest edition of Junior’s Fashion Week (JFW) will be held in Kolkata and will feature brands including Marks and Spencer and USPA Kids.

JFW will be held in Kolkata on April 15 - Marks and Spencer- Facebook

JFW Runway Showcase, Kolkata, will take place on April 15 at the city’s Grand Oberoi following the event’s Chennai edition in March. The show’s audience will be primarily business to business (B2B) but fashion influencers will also be invited. HNI parents and buyers will also be invited to the showcase.

A number of international brands will be part of the fashion show and one of these, England’s Marks and Spencer, will set up a “Holiday Shop” to showcase outfits designed for the holidays. The collection will include swimwear, summer dresses, and board shorts. Other brands that will show their children’s wear on the runway include Flying Machine Boys, USPA Kids, and the Children’s Place.

It is the third year in a row that US Polo Assn Kidswear (USPA Kids), a subsidiary of Arvind Lifestyle Brands Ltd, has partnered with JFW. After recently presenting its summer 2018 collection in Chennai, the brand will be taking its brightly coloured kids’ collection to Kolkata.

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