Indian designers join forces to promote Khadi textiles

The designers Neeta Lulla, Nachiket Barve, and Ritu Beri have come together to promote the use of Khadi textiles and hosted the Khadi Designer Conference that aimed to elevate Khadi to the global platform.

Neeta Lulla, Nachiket Barve, and Ritu Beri have come together to promote the use of Khadi textiles - Neeta Lulla- Facebook

The Khadi Designer Conference took place at the World Trade Centre in Mumbai on November 16 and featured a number of designers who use Khadi textiles in their garments. One of these designers was Neeta Lulla who is currently using Khadi in her designs for the costumes of the upcoming film, “Manikarnika” and has also used the weave in her ready to wear collections.

Lulla said at the event, “Today, handloom is the latest fashion, and wearing handloom is the most popular trend. There has never been [a] dearth of handlooms in India, and after years of continued efforts by the government, handloom is gradually becoming a crucial element in fashion. Khadi is not just a cloth, but a movement that should be taken forward as a campaign idea.”

According to  Nachiket Barve, who also regularly uses Khadi, the fabric should be “aspirational and repackaged" and that designers should not feel constrained by the fabric. "The fabric needs to be bought out of desire and not a conscience of giving back to the villages. Activate educational institutes to promote Khadi with millennials,” urged Barve.

Khadi has been highly mediatised of late due to the government endorsing it as part of the “Make in India” campaign. It has also given financial incentives for producers under the GST as more and more designers are turning to traditional weaves both for their sustainable status and their Indian heritage. The Khadi Designer Conference was therefore yet another event that solidified Khadi’s status in the future of Indian textiles.   

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