Gigi Hadid x Maybelline New York collection enters Indian market

Bollywood actress and model Diana Penty officially launched the Gigi Hadid x Maybelline limited edition signature collection in Mumbai

Gigi Hadid and Cosmetic brand Maybelline had collaborated to create this make up collection in October. It finally entered the Indian market 3 months post its international launch.
Gigi Hadid x Maybelline New York collection includes Gigi’s favourite 25 make-up products like lipsticks, eyeshadows, pencils and brushes, designed by model herself.
Commenting on the launch of the Gigi Hadid range, Diana Penty in a statement said, “It’s an honour to launch a signature collection created by one of the most iconic models. Gigi Hadid is an inspiration and an icon for the current generation and I’m definitely a fan! It’s incredible, how she has taken the world of fashion and beauty by storm, and now has her own signature collection with Maybelline New York.”
General Manager for Maybelline New York – India, Pooja Sahgal said, “We are thrilled to announce the launch of the Gigi x Maybelline limited-edition signature makeup collection in India. Together with her eye for fashion and our expertise in make-up and trends, we’re proud to present our collaboration in the form of this fantastic collection. We’re confident that Indian women who enjoy make-up, experimenting with it, will find everything that they need in this one range and will fall in love with the colors instantly.”
The collection marks Gigi Hadid entry as an entrepreneur in the cosmetics industry. Hadid is no stranger to lending her name, and creative vision, to major brands as last year she teamed up with US designer Tommy Hilfiger  for the ‘TommyxGigi' collection.

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