G-III in talks to relaunch DKNY in India, sources suggest

After acquiring DKNY from the French luxury group LVMH, the American based GIII-Apparel Group is in talks to re-launch the brand in India, sources told the Economic Times of India's news agency, the Times News Network. 


GIII-Apparel Group is reportedly in talks to relaunch DKNY in India - DKNY- Facebook

The head of DLF Brands, Tim Sarna, reportedly told TNN that the distributor will no longer be involved with DKNY in India; that G-III is therefore looking for another partner to work with to launch DKNY in India for the second time and that G-III is also expected to launch another premium brand from its portfolio, the US based footwear brand GH Bass, in India in the near future.

DKNY first launched in India in 2009 in partnership with DLF Brands, when it was owned by LVMH. DKNY stores opened in Mumbai and Kolkata but these stores shut before the brand totally exited the Indian market.

G-III Apparel Group has already started launching brands in India and recently started to open Harley-Davidson brand stores in the North East of the country. The business has a number of fashion brands in its portfolio including Tommy Hilfiger, Levis, and Calvin Klein. It carries out designing, marketing and manufacturing for these brands.

GIII recently reported its financial results for the fiscal year ending January 31, 2018. The business reported that net sales relating to its DKNY and Donna Karan business totalled approximately $258 million.

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