Future Style Lab opens second Ancestry store in New Delhi

By

Maverick Martins

Published
Jun 13, 2018

Future Group’s design studio subsidiary, Future Style Lab, has opened its second exclusive store for its new ethnic wear brand Ancestry in New Delhi.
 

The store is spread across an area of 1,350 square feet at the Ambience Mall, Vasant Kunj, and will house a wide range of collections, including the latest collections in Indian fashion, accessories and home décor.
 
Ancestry is further looking to strengthen its presence in India by rolling out many branded stores and building strong alternate channels. Ancestry is expected to open its third store at Mall of India during the second quarter.

Manjula Tiwari – CEO at Future Style Labs in a statement said, “We are really excited to launch the second store of Ancestry. Ancestry will offer Indian lifestyle and clothes re-imagined based on key international trends. We want to provide a fresh lifestyle solution for the modern Indian. The collection is Indian textile fashion that has been revisited and reimagined.”
 
Ancestry is a fashion and lifestyle brand that draws its inspiration from India’s design heritage and offers womenswear and menswear as well as homeware among others. The first Ancestry store recently opened in Gurugram’s Ambience Mall with 1,200 square feet of retail space designed to attract a millennial audience.