Fashion Capsule by Mallika Jain returns to New Delhi this July

Mallika Jain’s fashion and lifestyle shopping exhibition, Fashion Capsule, is returning to New Delhi for its latest event, scheduled to take place on July 10.

Mallika Jain at April's edition of Fashion Capsule - Fashion Capsule- Facebook

Fashion Capsule’s “Summer Edit 2018” shopping event will take place at the Hyatt Regency in New Delhi from 11am to 8pm on July 10. A variety of designers from across India will gather together to showcase their products to the city’s shoppers.

"We look forward to an array of designers showcasing the best of Indian wear, Bridal wear, Indo-Western and Western wear in summer fresh fabrics and silhouettes,” Jain said in a statement. “Organic cottons, Jutes, linens, floral abstract patterns and latest 2018 silhouettes and drapes.”

Some of the designers that will be taking part in the upcoming edition of Fashion Capsule include Kylee by Ruchi Jain, Rubaai, Kovet, Prink Tonic, OSL Luxury, Twentynine, Suman Bajaj Sarees, Wedlock Invitations by Ashna Nayyar, and Subranita Creations among others.

The most recent Fashion Capsule event took place at the end of April, also at Delhi’s Hyatt Regency. Fashion Capsule is a self-funded venture by Jain who started the business with a personal investment of Rs 10 lakh. According to Jain, the business’ profit per event is now almost ten times her initial investment. After putting on a shopping event in London, Jain hopes to bring her shopping event concept to other countries and Indian metros.

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