Abraham, Thakore to expand retail footprint for A&T brand

By

Maverick Martins

Published
Feb 13, 2018

Designer duo of David Abraham and Rakesh Thakore will be expanding the retail footprint of its label A&T to widen its customer base across the country.
 

The duo has completed 25 years in the fashion industry and as part of the celebrations is looking to expand its base by scaling up its physical and online presence for growth.
 
Apart from expansion, the designers are also collaborating with various different artisans and organisations for exclusive collections.

Last year they had joined hands with Obeetee for the “Proud to be Indian” collection which was very enthusiastically received, and was also showcased in Germany and New York. This time they have decided to collaborate with Veer Singh of Vana India foundation to take A&T to a wider audience within the country.
 
"Through strategic investment, we are looking at strengthening our retail footprints both in terms of physical stores as well as in the e-commerce. We plan to reach a much wider audience with a differentiated product line," Abraham was quoted as saying by news agency IANS.
 
"We would like to harness creative energy and passion of both the individuals and organisations to create a platform for both fashion product as well as other sustainable lifestyle offerings”, Thakore added.