Traffic was moderate but the mood ebullient at Pure London, the fashion trade show which this season focused on interplanetary travel, exotic ethnic designs and techy sportswear. The three-day show ended Monday night.
Flash sales specialist MySale Group said its “financial performance improved significantly” in the year to June 30 with online revenue up 10% to A$240 million, driven by the growing active customer base.
German sportswear company Puma's use of top athletes and celebrities as its face seems to be powering its rising revenues, a strategy the brand plans to continue after its flagship star Usain Bolt retires.
United Colors of Benetton (UCB) has launched its activewear collection within its Undercolors portfolio in India's fast-growing sports market and is hoping this segment leads to a revival in its fortunes.
The fashion company is combining its brand and go to market marketing teams into one department, to be led by Vincent Jeanniard, Head of Global Marketing, assisted by Rob McIntosh as Chief Brand Officer.
A majority of retail executives are optimistic about the 5-year outlook for the US fashion industry, however, the percentage has fallen from 92.3 per cent in 2016 to 71 per cent in 2017, as per a recent study.